traffic, business, create, build, list, seo, article, formula, review, keyword, success, search, twitter, started, sign, rick nelson
Twitter
Facebook
ClickBank1
ClickBank1

The Subservient Chicken

Created for Miami Advertising Agency Crispin Porter and Bogusky by The Barbarian Group, the Subservient Chicken is a viral marketing promotion of Burger King’s line of chicken sandwiches.

The campaign is based on a web site that features a person in a chicken costume. The actor performs a wide range of actions based on a user’s input, showing pre-recorded footage and appearing like an interactive webcam. The takes literally the advertising slogan “Get chicken just the way you like it”.

There are more than a hundred commands the chicken will respond to, including:

The Many Facets of Viral Marketing

In the beginning, e-mail was the one way that viral marketing was started. Since that long ago day, viral marketing has gone from a marketing strategy to an art form and there are many ways to accomplish the objective of creating a successful viral marketing campaign. Seven of those ways are:

1. E-mail: It was first but it is still around and still used. It is, however, getting a little harder to use as more and more government restrictions are placed on it. Still… it does work.

2. Newsletters: This is an extension of e-mail but it a very effective tool. If you include enough timely and valuable information, a good newsletter can drive up the number of visits to your website.


3. Blogging: Providing the tools on your website to enable bloggers to interact with one another is a terrific way to get the message about your product of service out there and being talked about. Bloggers have their ears to the ground for new products and services.

4. Chat Rooms: A chat room on your website can and does encourage interaction among your customers and that can’t be a bad thing. Also, you can use the chat room to schedule special events like having an expert available to answer questions on a given day at a given time.

5. Tell-a-friend Script: If you add this with a statement saying that e-mail addresses supplied will never be shared with third parties, you can increase your potential customer list greatly.

6. Video Clips: Including cool video clips on your website will keep the interest up and increase traffic.

7. Flash Games: Although they are a little costly to start, they are an extremely effective tool to get your viral marketing campaign going. Once they are launched, they require nothing more from you.


To Your Success!

Rick Nelson
Find more great information at http://www.homebasedbusinessprograms.com

Successful Forum Viral Marketing

In order to be successful using forums to do viral marketing there are some things that are required.

Do Your Homework: Prior to joining any forum, you must do some research.

1. Join relevant forums that are in some way related to the promotion’s primary sales market. For example, someone involved with a health related product, many types of forums could apply….everything from holistic medicine to stay-at-home moms.

2. Choose popular forums. There is no point in wasting your time and energy on forums that few members and few posts. Page raking and the amount of active members are two good ways to check for this.

3. Choose forums that allow sig tags. If it’s possible read the rules before joining and pay attention to them. Your time is important, too. It is better to find out that a forum doesn’t allow posts with sig tags before you go to the time and trouble of joining.

After You Have Joined: OK…you have chosen two or three forums that meet your requirements…now what?

1. Keep your sig tag short and update it regularly. The ideal thing is to limit yourself to one link, preferably to your main website.

2. Never create posts that are nothing more than an advertisement. This all but a universal rule and only displays the marketers lack of experience if he does so. At best this kind of post will be deleted by the monitors….at worst, it is grounds for being banned.

3. Work the room. Be an active member on the forum. Plan to spend at least an hour each day there and take the time to get to know the users. Take the time to introduce yourself with intelligent questions depending upon the forum’s topic.

As a marketer becomes a regular member, they will hopefully develop a good reputation and without saying a word about their promotion, those who are interested in their product will approach them.


To Your Success!

Rick Nelson
Find more great information at http://www.homebasedbusinessprograms.com

Start Viral Marketing Campaigns Using eBooks

Viral Marketing sounds like something bad but it is actually something very good. It is, also, a powerful way to generate traffic to your website.

Think about how a virus spreads from on person to another. One person gets sick and just by sneezing they can give the virus to many more people… those people get sick and share their germs with everyone they know and the next thing anybody knows is that there is an epidemic. That is the very concept of viral marketing. The idea is to get everyone to spread your marketing message around because they want to.

Now let’s look at using an eBook to start your viral marketing campaign. First you create an eBook… a really good one that has links to your website, to your sales page and affiliate links to products and services that you recommend… and you give it to three people. In the book you encourage those three people to give it to their friends and family.

Before you know it the eBook is spreading across the Internet like wild fire. Digital information duplicates easily and quickly so before you know it, thousands of people could be reading your free eBook.

Make certain that you let people know that they have permission to forward the eBook around the Internet. When you create the eBook, you have the right to give people certain rights. One of those rights could be that you allow them to give the book to other people. Make it clear that this book is free to give away.

You can write the eBook yourself, use private label content or you can hire a ghostwriter to prepare the content. There are a lot of ways to create an eBook. Once you have your eBook written, use software to create your eBook.


To Your Success!

Rick Nelson
Find more great information at http://www.homebasedbusinessprograms.com

Humor Turns E-Mail Viral

A study by Sharpe Partners, an interactive marketing agency, revealed that 89% of adult Internet users in America share content with others via e-mail. This is excellent news for those companies who use self-propelling word-of-mouse” e-mail techniques to sell their products.

The study generated some interesting results regarding the type of content that is most often forwarded, as well. The most popular content is humorous material.

The second most popular category is news, followed by healthcare and medical information, religious and spiritual material, games, business and personal finance information and sports/hobbies… in that order. So it is easy to see that humor is the best content for your viral e-mail campaign.

Cartoons, jokes and funny video clips are among the things that can be added to an e-mail to insure that it will go viral. People will want to pass along something that makes them laugh.

They are a lot more likely to hit the forward button and send your email to their friends and relatives if it is an “advertainment” rather than an advertisement.

Not along ago, about 35 million people got an e-mail containing a picture taken in Disneyland. It took a minute to see it but there was Donald Duck lying prone in front of the famous Cinderella Castle. The title of the picture was “Bird Flu has hit Disneyland”. It was a viral e-mail advertising Disneyland and used the edgy strategy of making light of what’s serious… and it works.

I’d guess that most people who own a computer have seen that picture… and thus the advertisement for Disneyland. The bird flu epidemic is newsworthy and has the potential to attract an enormous amount of attention to any brand that might, for whatever reason, associate itself with it.

Remember that people are much more likely to share a joke or a funny picture than anything else so you would be well advised to include humor in your e-mail campaign.


To Your Success!

Rick Nelson
Find more great information at http://www.homebasedbusinessprograms.com